Sweden stories

Get inspired for your Sweden trip by reading our articles. From hidden gems to interviews with hosts and from restaurant recommendations to our favorite Swedish customs.

Tuukka ervasti visby 1255

All about Gotland

Sweden’s hidden island gem

If you’re looking for a Scandinavian escape that blends history, luxury, and untouched nature, Gotland should be at the top of your list. This stunning Swedish island, located in the middle of the Baltic Sea, offers a unique mix of historical charm, breathtaking coastlines, and a delicious culinary scene. 

Skeppsbron

What not to miss in Stockholm

Stockholm is truly a city you will love to visit and want to come back to again and again. Its mix of historical charm, modern hotspots, islands, and relaxed atmosphere make it a wonderful destination that has something for everyone. Planning to visit Stockholm? If so, we'd love to share five of our favourite spots - from the old town to the tranquillity of the nature surrounding the city. So grab your checklist and discover Stockholm at its best!

Ovaeee19hsh3b9jo3s3x

Sweden's Four Seasons

When we say Sweden, you probably think of the far north covered in a thick layer of snow during winter. But don't underestimate the other seasons this beautiful country has to offer. In the south you can for example enjoy lovely, warm summers with a blooming riviera. For those still in doubt, we list the seasonal highlights for you!

Otw lucia celebration 7492

December traditions in Sweden

Without a doubt, Swedish Christmas is one of the cosiest and most magical celebrations in Europe. Sweden is all about ambience, getting together with family and making memories during the darkest days of the year. One of the most iconic December traditions is the celebration of St. Lucia, but there are many other unique customs that make Sweden around Christmas so special. In this blog post, we talk you through them!

Alexander hall picking mushroom 6214

Embrace friluftsliv: Sweden’s outdoor lifestyle

'Friluftsliv' is a Swedish lifestyle philosophy that encourages people to spend time in nature without the pressure of performance. It’s about simply being outside, relaxing, and embracing the peacefulness of nature. A simple cup of coffee outside your house or a paddling across a lake, friluftsliv has no rules!

Patrik svedberg interior design, bruno mathsson 6689

Why Swedes excel in design

Have you ever wondered why Swedish design is so popular? The secret lies in simplicity and functionality! The saying ‘less is more’ is a guiding principle here, and this is reflected in everything from furniture to electronics. The Swedes take a lot of inspiration from nature, with clean lines and natural materials. The result? A stylish but warm interior.