what is going on in central sweden?

Central Sweden offers the best of both worlds: rugged nature and Scandinavian sophistication. Here you will find peace and space without compromising on comfort. Think vast forests, crystal-clear lakes, babbling rivers and charming villages where you can still feel the real Sweden. At the same time, there are stylish accommodations, spas, boutique hotels and lodges with saunas, fine dining and personal service, perfect for those who want to experience nature with that little bit extra.

The region stretches from the Höga Kusten on the east coast to the mountainous areas around Åre in the west. Along the way, you will find national parks, ancient forests, waterfalls and well-marked hiking trails for all levels. In winter, the landscape transforms into a fairytale white world where you can ski, cross-country ski, snowshoe or relax by the fireplace. What makes Central Sweden so appealing is its balance. It is less crowded than the south and less remote than Lapland, it is just right!